Kevin's Mobile Retailing News Weekly - October 19, 2010

Kevin's Mobile Retailing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile retailing applications, mobile payments and mobile marketing applications that I run across each week. I am specifically targeting market size and market trend information.

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For the second consecutive year, the American Bankers Association has found through their annual survey that many Americans prefer online banking than any other method in dealing with their banks.

http://seerpress.com/u-s-customers-prefer-online-banking-survey-shows/9480/

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The leader in electronic mobile coupon solutions announced that Blaze Mobile is offering its users a new way to easily discover coupons and save on their next grocery shopping trip with Cellfire QMobile Coupons.

http://www.kansascity.com/2010/10/13/2308117/cellfire-delivers-grocery-coupon.html

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During Google’s third quarter earnings call, the company disclosed that mobile ad sales were now at a $1 billion “annualized run rate.”

http://moconews.net/article/419-google-claims-1-billion-in-annualized-mobile-ad-revenues/

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Peekaboo mobile, a location based service startup focusing on mobile coupons, has announced a new partnership with WHERE, America’s leading location based media company.

http://www.mobilemarketingwatch.com/peekaboo-partners-with-where-to-distribute-mobile-coupons-to-over-50-million-users-10274/

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Fifty-one percent of mobile owners in the United Kingdom use mobile commerce to make payments, redeem coupons or research products and services.

http://www.utalkmarketing.com/pages/Article.aspx?ArticleID=19240&Title=_Smartphone_users_boost_m-commerce_in_the_UK

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NorthJersey.com has launched Coupious, a mobile application that delivers coupons for local products and services directly to smartphones.

http://www.northjersey.com/news/business/announcements/104468274_First_to_offer_mobile_coupons_in_market_area.html

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U.S. Bank and Monitise Americas have launched AccelaPay mobile banking, giving U.S. Bank AccelaPay Visa cardholders convenient, free access to their accounts anywhere and anytime using their mobile phone.

http://www.marketwatch.com/story/us-bank-and-monitise-americas-introduce-free-mobile-banking-service-for-prepaid-cardholders-2010-10-05?reflink=MW_news_stmp

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Safaricom’s M-Pesa is now so well known in the mobile banking world that it has come to be accepted by some as a blueprint for mobile financial services.

http://www.mobile-financial.com/node/12843/Mobile-Banking-2.0-or-0.5?-–-Mobile-Banking-for-those-with-no-mobile

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Smartsoft Mobile empowers some of the world’s largest multi-national organizations to extend and improve business processes by providing mobile solutions to their employees and customers. Smartsoft has more than 700 experienced ERP/mobile consultants with over 5,000 man years of experience helping 400,000 plus mobile users achieve their business goals with powerful mobile B2B and B2C applications, designed and developed specifically for today’s popular consumer and industrial grade mobile devices. For more information please visit, http://www.smartsoftmobile.com/.  This newsletter is sponsored in part by Smartsoft Mobile Solutions.

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TV and web retailer ShopNBC is planning new mobile initiatives, but what form they will take has been made more complicated by new developments in mobile technology.

http://www.internetretailer.com/2010/10/13/shopnbc-weighs-its-next-steps-mobile-commerce

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Consumers may be most likely to use their mobile phones to check store locations and pricing, but they’re showing an increasing interest in using their phones to make a purchase.

http://www.internetretailer.com/2010/10/14/payment-mobile-rising-popularity

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Will Pinnell, director of mobile commerce for Sabre Holdings, told Mobile Commerce Forum attendees that global mobile shoppers will spend $119 billion by 2015 - up from $12 billion last year.

http://www.brafton.com/industry-news/mobile-shoppers-spend-119-billion-in-2015-according-experts-at-mobile-commerce-forum-$800119329.htm

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Customers can now receive free Starbucks coupons via their mobile phones as they walk past one of the coffee shops.

http://www.mobilechoices.co.uk/news/o2-geofencing-mobile-phone-scheme-151010.html

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Visa said Tuesday that it has opened trials of contactless payment technologies to public transportation systems in New York and Los Angeles, including a deal that can equip a standard smartphone with mobile payment technology.

http://www.pcmag.com/article2/0,2817,2369476,00.asp

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Coupons.com Incorporated has introduced an industry first for Web publishers with a new version of Brandcaster, the company’s free, self service platform for publishers wanting to monetize their sites or blogs with digital coupons.

http://www.kansascity.com/2010/10/12/2304172/couponscom-introduces-publishing.html

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Consumers in the U.K. want mobile coupons delivered to their phones, more so than their U.S. counterparts.

http://www.bizreport.com/2010/10/us-still-lagging-behind-the-uk-in-adoption-of-mobile-service.html

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Bank customers will soon be able to pay paper bills by simply snapping pictures of the bills with their smartphones by Mobile Photo Bill Pay, Mitek Systems announced today.

http://www.wirelessandmobilenews.com/2010/10/pay-your-bills-on-smartphones-iphone-android-blackberry-or-windows-phone.html

Recent articles by Kevin Benedict

Mobile Expert Interview Series – Energy4U’s Florian Ganz, Part 1
Mobile Expert Interview Series – Energy4U’s Florian Ganz, Part 2
Aware and Intelligent Mobile Applications
Mobile Retailing and Location Aware Applications
Who is Paying for Mobile Applications Today?
Link to Recorded SAP Enterprise Mobility Webinar
The Transformational Power of Mobile Enterprise Applications, Part 1
The Transformational Power of Mobile Enterprise Applications, Part 2
The New York Times, Starbucks and Other Retail Locations that Need Mobile Applications
Throwing Your Food Away

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Archived editions of Kevin's Mobile Retailing News Weekly are available at http://mobileenterprisestrategies.blogspot.com/p/mobile-retail-news-weekly.html

You can follow me on Twitter @krbenedict and read my blog, Enterprise Mobility Strategies.

Also available are Kevin’s M2M News Weekly and Kevin’s Mobility News Weekly.

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Kevin Benedict, SAP Mentor, SAP Top Contributor, Mobile and M2M Industry Analyst
Phone +1 208-991-4410
Follow me on Twitter @krbenedict
Join SAP Enterprise Mobility on Linkedin: http://www.linkedin.com/groups?about=&gid=2823585&trk=anet_ug_grppro

Full Disclosure: I am an independent mobility consultant, mobility analyst, writer and Web 2.0 marketing professional. I work with and have worked with many of the companies mentioned in my articles.

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